Sunday, August 10, 2003



Legal Fight Against Indian Cola Ban

Traditional rivals Coca-Cola and Pepsi have launched a legal challenge against bans on their products which have arisen following a CSE report alleging they contain toxic chemicals :: lindane, DDT, malathion and chlorpyrifos. The report led to the national parliament of India banning the sale of the drinks in its cafeterias and the Indian defence ministry issuing a circular ordering all its clubs to stop selling the drinks.
The Indian health ministry ordered independent tests on the alleged pesticide content and the Minister said that actions will only be taken after the results from these independent sources are studied. Both Coca-Cola and Pepsi strenuously deny that their products contain any harmful chemicals. The companies responded by stressing their products had passed stringent quality tests by accredited Indian and international laboratories.
The effects of the report on the population has also been quite immediate. In Allahabad, in the northern state of Uttar Pradesh, 20 members of the Shiv Sena party attacked retail shops selling the drinks. In Bombay, activists defaced posters and smashed bottles.
The court decision and the independent test results are eagerly awaited by the companies in order, among other things, to protect their reputation and market share reported the BBC.